Best 5 Chinese Music Apps Here is the top list of China’s hottest music apps selected by WeChat Apply team 1. KuGou (酷狗) KuGou’s karaoke feature (Screenshot from KuGou app) KuGou, meaning Cool Dog, made its way to the top range by appealing to a very wide audience, in particular those in small towns, according Read more about Best Chinese Music Apps 2019[…]
Selling online in China is the preferred choice for many foreigners who wish to penetrate the Chinese market. It’s not strange as the market has literally exploded the past years and will continue to grow in the future. If you plan to sell on Tmall (or Tmall Global), the easiest option is to find a Read more about Top Tmall Partners in China & Hong Kong[…]
Over the last few decades, every aspect of business worldwide has changed for good. There are new technologies, improved systems, modern methodologies, and on top of that, the young generation is always pushing for innovative ways to do things more efficiently in and less time. For any business, marketing and management are two critical aspects Read more about HOW TO USE WECHAT FOR EVENT MANAGEMENT AND MARKETING?[…]
If you’re a Western university seeking to market your academic offer to Chinese students, then there are two key challenges to overcome; 1) ensuring your institution can be found online by your target audience and 2) building brand awareness and trust. These challenges can be met with the right integrated marketing strategy, which will Read more about What Western universities should know about Chinese website design[…]
WeChat Mini Program Mini program or some people call it Mini App, is a new function of WeChat. Launched in January 2017, mini programs have similar functions as native Apps, but they are hosted within WeChat App. Mini programs have a number of significant advantages over native apps, as well as complementary features to WeChat official verified accounts, either service type of subscription type. Benefits Read more about WeChat Mini Program[…]
Chinese celebrities, when attending overseas events, have become increasingly politically sensitive about certain issues including China’s position vis-a-vis Tibet (and the Dalai Lama), Japan and Taiwan. They have learnt lessons of their peers, either in China or overseas, who were blocked or boycotted due to their “inappropriate” comments unwelcomed by the Chinese authorities or Chinese Read more about 5 Deadly Celebrities Backfire Impacting Luxury Brands’ Marketing in China[…]
WeChat, owned by Tencent and known as Weixin in China, will total 494.3 million users in China in 2017, according to WeChatApply’s latest forecast. Adoption of the platform is widespread among smartphone users, with an estimated 79.1% of handset owners accessing the app regularly in 2017. China’s mobile audience is very likely to communicate via Read more about WeChat Users Surpass 490 Million This Year[…]