Best 5 Chinese Music Apps Here is the top list of China’s hottest music apps selected by WeChat Apply team 1. KuGou (酷狗) KuGou’s karaoke feature (Screenshot from KuGou app) KuGou, meaning Cool Dog, made its way to the top range by appealing to a very wide audience, in particular those in small towns, according Read more about Best Chinese Music Apps 2019[…]
If you’re a Western university seeking to market your academic offer to Chinese students, then there are two key challenges to overcome; 1) ensuring your institution can be found online by your target audience and 2) building brand awareness and trust. These challenges can be met with the right integrated marketing strategy, which will Read more about What Western universities should know about Chinese website design[…]
4 Ways to Gain WeChat Followers without Spending Big In 2018, not only online traffic tends to become more pricy, but also the cost of acquiring new social fans will go up. Acquiring new fans at controllable cost has become a challenge that the brand marketing manager must overcome. While those premium brands with big marketing dollars have Read more about 4 Ways to Gain WeChat Followers Without Spending Big[…]
How to get your first 10,000 Weibo followers without a cent on paid Ad Like any matured powerful social app, Weibo, you can call it a Chinese version of Instagram+Facebook, has already makes heaps ads revenue from their social advertising tools for business to spend on, however, given Weibo has reached 340million monthly active users Read more about How to get your first 10,000 Weibo followers without a cent on paid Ad[…]
From Imitator to Innovator: Evolution of WeChat In 7 years In China, more than 80 percent of smartphone owners are actively using this mobile App WeChat. That’s almost a billion of users; more than the population of the US, Russia and the UK combined. At its start, WeChat was just a replicate of WhatsApp Messenger Read more about From Imitator to Innovator: Evolution of WeChat In 7 years[…]
Key Insights of Nielsen 2017 China Consumer Market Report WeChat Apply team has distilled some key learning which we found helpful for overseas brands to be aware of what happened in 2017 in China consumer brands landscape at very top level. The content of this blog is originally sourced from 尼尔森Nielsen WeChat Official Account ID Read more about Key Insights of Nielsen 2017 China Consumer Market Report[…]
In a restaurant in Sydney, the cash register has a paper sign saying Minimum spending $30, and Amex surcharge 3%. After a nice dessert, waiter sees your pen signing gesture and nods his head. He walks towards the cash register. A couple of minutes later, he comes to your table and a handheld wireless POS. Read more about Scan Face to Pay for Restaurant Bill[…]
Culture Recognition There is deep rooted preference in Chinese culture that discriminate private sectors and appreciate government authority due to China’s thousands years of centralized government oriented political, economic and cultural evolvement. About Wechatapply Wechatapply is an award winning China WeChat digital marketing agency based in Sydney.Working across all aspects of the marketing solutions like WeChat promotion, Read more about Culture Recognition[…]
WeChat, owned by Tencent and known as Weixin in China, will total 494.3 million users in China in 2017, according to WeChatApply’s latest forecast. Adoption of the platform is widespread among smartphone users, with an estimated 79.1% of handset owners accessing the app regularly in 2017. China’s mobile audience is very likely to communicate via Read more about WeChat Users Surpass 490 Million This Year[…]