National Fitness Program Drives Explosive Growth in Chinese Sports Tourism

The 8th August every year is the National Fitness Day for China. 2018’s one is the 10 year anniversary since the setup of the National Fitness Day. Variety of national fitness activities have taken places throughout the country to encourage more people to join the national fitness program. In the past, people are showing off food and Read more about National Fitness Program Drives Explosive Growth in Chinese Sports Tourism[…]

WeChat Moment Ad Works Well with WeChat Brand Zone

WeChat Moments Ads  Moments in WeChat is like a cross between Facebook’s page and its newsfeed. It allows users to share their status, photos, articles, etc. with their WeChat contacts. The WeChat Moment Ads here look like normal Moments posts but with an additional “Sponsored” tag in the upper right corner. Moments ads can be Read more about WeChat Moment Ad Works Well with WeChat Brand Zone[…]

Consumption Downgrade in China

2018 China GDP September quarter was reported at 6.5% growth rate, significantly slower than the average rate of the past 30 years. Retail shopping has slowed with it. The stock market is slumping. China’s currency has lost some of its value. The trade war launched by US President Trump has left many Chinese feeling less Read more about Consumption Downgrade in China[…]

Post-90s becoming main buyers, Where does the China Mum & Child market go?

Mum and Child market in China has been top hunter-fields for those overseas brands in the health sector. putting extra fuel in the fire, China as a whole nation is promoting Big Health strategy. Post-90s, a Chinese way to label those who were born after 1990, have entered the birth-giving age range. What is the Read more about Post-90s becoming main buyers, Where does the China Mum & Child market go?[…]

Somethings your business needs to know about the Chinese language

Somethings your business needs to know about the Chinese language   Whilst English is the most widely used language in the world, Chinese has the largest number of speakers. It is therefore important for companies looking to market in China to have a strong grasp of the language and its variations. 1900, BeijingEight Power Allied Read more about Somethings your business needs to know about the Chinese language[…]

Increase You Fans with WeChat Friends Mini Program

If your WeChat account’s fans number has been staggering, you should use friend empowers friend to increase your WeChat fans massively As a WeChat marketer, you more likely are frustrated by the following situations. You are given a very limited budget while your boss is ever demanding growth. After you have established your branded WeChat official Read more about Increase You Fans with WeChat Friends Mini Program[…]

For What products can WeChat marketing be effective?

For What products can WeChat marketing be effective? WeChat has been a hot searched term word when it comes to China marketing for many marketers. It creates some illusion that as long as a business, that sounds too simple and too good to be true. Then what are the products that are suitable for WeChat Read more about For What products can WeChat marketing be effective?[…]

Cash Vault Opens for WeChat Min Program Developers

Cash  Vault Opens for WeChat Min Program Developers The latest update released by WeChat Ad Module in the final week of March has further enriched the category promotion capabilities. Advertisers are able to advertise their min program at WeChat Moment Ad. Mini program Advertising has fully supported the following 4 objectives: Branding, E-commerce sale, Fans Read more about Cash Vault Opens for WeChat Min Program Developers[…]

Walmart in China South West turns to WeChat Pay from Alibaba

Walmart and Tencent Alliance in China may cross anti-monopoly line Let go Alipay and Welcome WeChat Pay Walmart has stopped accepting Alipay at its 90 supermarket stores and started taking on WeChat pay at all stores located in the Western region of China including Yunnan, Guizhou, Sichuan, and Chongqing, according to China Daily’s report. Walmart China has confirmed they reached a deep Read more about Walmart in China South West turns to WeChat Pay from Alibaba[…]