66 articles
The report “2024 WeChat Moments User Research Report” was released by Growth Black Box. The following is a partial excerpt from the report. Please obtain the original text for the full content. As the national social application with the largest number of users in China, WeChat’s position is already difficult to shake. A recent academic…
Read more about 2024 WeChat Moments User Research Report →WeChat officially published the most popular moments Ads, let us have a look at what they are looks like especially the Top 10, which are from PUMP, Fresh, GUCCI, KFC and etc.: 1) Fresh 2) GUCCI 3) Mengniu(蒙牛) 4) Longfu Spring Water 5) KFC 6） Glory of Kings (王者荣耀) 7) HuaWei 8) Rolls-Royce Motor Cars…
Read more about 2022 Top 10 moments Ads →Introduce In short, WeChat Channels (微信视频号 or 微信Channels) is essentially a video platform within China’s most popular app. It is just like the TikTok video app but just build-in within Wechat. This is a new feature within the WeChat ecosystem that allows users, influencers, and brands to create and post short-form content and distribute them…
Read more about What is WeChat Channels →On January 7, 2022, Tencent published the 2021 annual analysis report. the Chinese Internet ecology has entered a new stage, online consumption patterns have quietly changed, short videos and live broadcasts have reconstructed the communication situation, and the problem of Internet ecological governance has gradually emerged. In this regard, the WeChat platform strives to explore…
Read more about WeChat 2021 Official Report →For the first time, we are used to thinking of WeChat as the English name of Weixin (微信). However, Weixin is the version for mainland users, while WeChat is designed for overseas users, and they don’t belong to the same system or servers. Actually, they are actually two separate entities, targeting two different user groups…
Read more about WeChat vs Weixin, WeChat not simple English Version of Weixin →WeChat Mini Programs are more and more popular now. Many overseas companies have a plan to develop a mini-program to provide their products or services for Chinese audiences. But wait a moment, before you start to do that you should know what kind of services you can do within the WeChat mini-programs platform. Otherwise, you…
Read more about WeChat Mini Programs Open Service Categories →WeChat officially releases a new feature, you can insert an official account into your article with business card style very easily. Just to login to your official account backend, create a new article, put the mouse somewhere in your article, and select the official account from the top quick menu bar as below: Preview your…
Read more about How to insert an Official Account into your article with Business Card Style →On March 29, WeChat released a new version of iOS 8.0.3. The update details showed that “this update solves some known issues and updates several functions.” According to experience, in the update, Moments can support 30-second video upload, and the maximum number of WeChat emoticons added has been increased from 300 to 999. In addition,…
Read more about New Version WeChat Supports 30s Video →Tecent News On January 26, the WeChat official account backstage launched a low-key new feature “Public Image Library”, which means that when images are needed for WeChat articles, you can directly search for copyright through the official account free images library. After logging in to the backend of the official account, open the graphic editor…
Read more about WeChat official account adds free gallery feature →Dec. 3 2020, there were reports that many users found that WeChat had started internal testing and added recommendations for WeChat official account content at the entrance of the enterprise account. The specific situation is that in the WeChat enterprise status reminder of the WeChat service notification, the content of articles that colleagues have read…
Read more about WeChat internal test enterprise account entrance recommended WeChat public account article →
